Hi, I'm Jen
My mild to severe addiction to beauty products is the passion that led to my career in social media.
I started out working in PR and communications, launching my blog in 2009 led to a career focus change to specialising in social media. Over the past decade I’ve gained experience across a breadth of industries. Helping brands from top name high-street beauty brands to travel companies and charities cut through the noise and find ways to make social media work effectively for them.
I like to focus on combining insight and strategy with a common sense and practical approach to social media. There might be platforms and algorithms to contend with but ultimately the focus is on talking to people and telling your story.
What are you looking for?
Do you need some no nonsense support with social media?
Do you need a social media consultant?
I can help with all things day-to-day social for you. From content creation to responding to customers and reporting.
I can do custom training to give you a solid foundation of social media knowledge to support your brand and business.
LACK OF CONFIDENCE
I can clear up all the fog of social media so you can see your place and message clearly.
Been holding off doing social media 'properly' or just not sure where to start? Get in touch and I can make you feel confident online.
TOO MANY PRIORITIES
If you feel like you're spreading yourself too thin across multiple channels, let's have a chat and we will narrow that focus.
NO CLEAR DIRECTION
If you're active already but perhaps find yourself 'winging it'. Let's work together to build a strategy and a clear path to follow
I hired Jen to help with social media in our UK market. I felt so lucky to find her because she got the "voice" of the brand right away, was super clever and even though we were in different timezones (I am in the US) I never felt it because she was so responsive and dependable. She is truly so easy to work with!
Christine Stern - Senior Creative Director Beauty Blender
Jen is a pleasure to work with. She is a social media expert and knows the beauty industry like no other. Jen would build excellent social content plans with excellent copy that reflected the brand tone of voice. She also has a creative flair and would often bring great ideas to the table. She is great in client meetings as she can speak confidently from experience.
Lauren Gray - Group Account Director Mullen Lowe Profero
Jen really helped us shape our Social strategy and how we report on KPIs internally. Not only was she very credible in meetings but she was also able to adapt and explain her findings to different stakeholders in the business. Jen has always been a pleasure to work, she is supportive, honest and understands Vision Direct's goals and ways of working which is crucial.
Jack Pruce - Head of Customer Acquisition Vision Direct